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About us

Core Principles

Ameritech & Associates is transforming how small businesses access capital through lending and technology innovation. We are committed to establishing industry best practices and standards that ensure that small businesses are able to secure financing in a fair, efficient, and transparent manner so that they can get back to what they do best: growing their businesses, hiring workers, and fueling the economy. In support of this mission, we establish here key principles that underpin how we engage with our small business customers.

Providing Truthful, Transparent, and Complete Information

We are committed to ensuring that our small business customers are provided truthful, transparent, and complete information about our loans so that they can make prudent and informed decisions.

Ameritech & Associates loans are best-received and utilized by our customers when they are able to easily understand the loan terms and determine whether the product is the correct fit for their needs. Accordingly, we have tailored our disclosure forms to provide transparency, ensure readability and accessibility, and help our small business customers understand and compare the total costs and terms associated with their loans. We remain committed to accurate and effective disclosure and will continue to consider new approaches to furthering this goal.

Offering Responsible Business Loans

We are committed to building a sustainable and scalable model of small business financing that does not require public support or subsidy and that enables small businesses to grow and thrive.

Our advanced technology and underwriting platform enables small business customers to efficiently obtain responsibly-priced and right-sized short-term capital to help them grow, avoiding opportunity costs of long searches and the cost commitments of long-term financing. Our pricing also requires that we adequately cover our costs and permits us to continue to invest in our business. As has been demonstrated by steadily decreasing rates, we remain committed to responsibly sharing efficiency and cost-savings with our customers through lower prices. We similarly work to ensure that our loan offers are appropriately-sized according to a business’s performance and ability to repay, and are an appropriate fit for their intended use. Our loan products enable our small business customers to establish and build their business credit while growing their businesses.